Evaluation - Question 3

In our opening sequence we made it fairly clear that our distributor was ‘CLN’ as their logo appeared at the beginning of the sequence and our production company was ‘Unchained Productions’. These two companies specialise in producing and distributing low budget films to local cinemas to be shown alongside high budget Hollywood films. Therefore they aim to have the mainstream Hollywood look and style about them. As our film has stuck to the conventions of a horror film fairly rigidly we believe our film would be distributed in local cinemas across the UK. Due to its similarity to other films of its kind, such as ‘Scream’(Craven - 1996) and ‘Final Destination’(Wong - 2000) then I feel that it too could be just as successful as they were so therefore it would be fairly main stream and would not stand out in a high street cinema. When watching our sequence it looks very mainstream Hollywood and it seems like a typical teen horror film. However as it is a British made film by students, I do not believe it can be shown in various places around the world such as the USA as some of the elements, such as the street and house, are a typical British style so it may not appeal that strongly to a different culture. People in other countries prefer their films to be very stereotypical of that country as they can relate to them more. Also as our project was only a student project at school we did not use as much equipment as the real film industry would, therefore our film does not look as professional as real blockbuster movies such as ‘Saw’(Wan - 2004) so if shown in cinemas around the globe, people would not like to watch it. People’s tastes change as you venture into different regions of the world and I think that our film would only suit the British publics tastes and desires as that is the audience we aimed to create it for. In order to appeal to our target audience we would need to market our film as a brand and create a narrative image. We would put our film on websites such as http://www.neoflix.com/ that specialise in showing films from up and coming directors. It would allow a wide range of people to view our film and get our company recognised in the media industry. We would also set up its own film website for people to watch sneak previews and have trailers of our film being shown in cinemas around the UK to entice people to watch it. We want to make them want to see our film as much as Hollywood blockbusters, and not make them see it as a budget student film.